Hi, I'm M Rafi Baihaki
Digital Marketing Specialist |

With dedication and extensive experience in the field of technology, I bring innovative solutions that aim to deliver optimal results for your company. My expertise as a digital marketing specialist, I offer comprehensive services to enhance the visibility and growth of your business. By working with a digital marketing specialist, you can ensure that your marketing efforts are effective and tailored to your specific needs. Many clients have benefited from the strategies I implement as a digital marketing specialist, seeing significant improvements in their online presence and business growth. Trust a digital marketing specialist to guide your business to new heights. Explore my portfolio to see how my skills as a digital marketing specialist can help you achieve your marketing goals.

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About Me

Make Your Dreams Come true With Me

“The essence of digital marketing is not just about selling products, but about creating experiences that resonate and inspire.“

I am Muhamad Rafi Baihaki, a graduate in Information Systems from STT
Terpadu Nurul Fikri. Born in Semarang on November 25th, 2000, and currently
based in Bekasi, West Java, Indonesia.

I specialize in digital marketing with proven experience handling multiple brands across diverse industries. Throughout my journey, I have been trusted to design and execute end-to-end marketing strategies, manage campaigns, and lead small teams to deliver measurable results.

My expertise lies in digital marketing strategy, paid advertising, SEO, content
funnel planning, and performance analysis. With a strong professional mindset
and hands-on experience, I am committed to helping businesses grow through
impactful, data-driven marketing execution.

Education & Experience

Education

2021 - 2025
STT Terpadu Nurul Fikri, Indonesia
Bachelor of Information Systems

GPA : 3.74/4.0

Here are some of my best experiences

Digital Marketing Manager

> Spearheaded end-to-end digital branding for premium herbal coffee and personal care brand.

> Conducted market research & competitor analysis to establish brand positioning and define target audiences.

> Designed and implemented integrated digital marketing strategies combining organic content, paid advertising, and SEO.

> Built and optimized high-converting landing pages with persuasive copywriting and Google SEO integration.

> Planned and executed Meta Ads campaigns, achieving 39 sales and ROAS 5.41x in the second month for premium herbal coffee brand, and surpassing global benchmarks on several other metrics.

> Developed content pillars & storytelling frameworks tailored to each brand’s unique identity and target market.

> Managed cross-functional teams to ensure efficient workflows and timely delivery.

> Monitored campaign performance (CTR, CPA, ROAS), provided data-driven optimizations, and scaled successful campaigns.

Digital Marketing Manager

> Led and collaborated within a squad team to design and execute digital marketing strategies for UMKM clients.

> Conducted market and competitor analysis to identify customer behavior, pain points, and positioning strategy.

> Designed value propositions and structured content funnel strategies (Awareness–Consideration–Action).

> Applied AI tools for content creation, including visual design, copywriting, and video editing.

> Executed social media campaigns (organic & paid) across Instagram, Facebook, and TikTok using Ads Manager.

> Implemented and optimized SEO & SEM fundamentals, including keyword research and Google Ads setup.

> Monitored performance metrics (CTR, CPA, ROAS), conducted evaluations, and provided data-driven recommendations.

 

Education

2021 - 2025
STT Terpadu Nurul Fikri, Indonesia
Bachelor of Information Systems

GPA : 3.74/4.0

Here are some of my best experiences

Growth Marketing Manager

> Developed and executed data-driven growth marketing strategies to increase brand awareness, customer acquisition, and revenue across multiple industries.

> Managed and optimized paid media campaigns on Meta Ads and Google Ads, continuously improving ROAS, CPL, and overall campaign performance.

> Analyzed marketing data, user behavior, and conversion metrics to identify growth opportunities and optimize the customer journey.

> Led end-to-end digital projects, including website development, landing page optimization, SEO implementation, and marketing automation.

> Collaborated with designers, developers, content creators, and stakeholders to deliver integrated digital marketing initiatives.

> Implemented conversion tracking using Meta Pixel, Google Analytics, and other marketing technologies to support data-driven decision making.

> Evaluated and adopted new marketing tools, technologies, and industry best practices to improve campaign efficiency and business growth.

Lead Backend Web Developer Intern

> Developing web applications using Laravel framework for backend development.

> Implementing API, business logic, and application functionality through PHP programming and MySQL database.

> Maintaining and optimizing web application performance and conducting debugging and troubleshooting.

> Collaborating with development team and stakeholders to design effective and efficient technical solutions.

Digital Marketing

> Designing and implementing digital marketing strategies to enhance visibility and sales of products or services.

> Managing online advertising campaigns on platforms such as Google Ads and Meta Ads.

> Analyzing data and campaign performance to optimize marketing outcomes.

> Managing digital content such as video editing or graphic design for branding and marketing purposes.

> Developing and monitoring SEO strategies to improve rankings and organic traffic.

> Managed social media accounts across various platforms and developing engaging content.

> Conducted market research and competitive analysis to identify trends and opportunities, adapting strategies to stay ahead in the industry.

> Generated detailed reports on campaign performance and recommending improvements for future campaigns.

Assistant Lecturer of Back End Web Programming

> Teaching fundamental concepts of back-end web programming using PHP to college students.

> Developing lesson materials covering database usage, server-side processing with PHP, and web application management using PHP frameworks like Laravel.

> Conducting live demonstrations and hands-on sessions to showcase the use of PHP frameworks and latest technologies in back-end development.

> Assigning practical tasks and complex projects to test and enhance students' programming skills with PHP.

Graphic Design Training Instructor

> Teaching the use of various graphic design software applications.

> Conducting practical demonstrations on utilizing key features in graphic design software.

> Providing instruction on fundamental concepts of graphic design, including design principles, color theory, typography, and composition.

> Developing training materials covering graphic design techniques, use of design tools, and practical project creation.

Assistant Lecturer of Front End Web Programming

> Teaching basic concepts of front-end web programming such as HTML, CSS, and JavaScript to college students.

> Developing lesson materials covering coding techniques, layout structure, and responsive design.

> Assigning practical tasks and projects to test and reinforce students' understanding.

> Conducting live demonstrations and hands-on sessions to showcase the use of latest tools and technologies in front-end development.

Microsoft Office Training Instructor

> Teaching the usage of Microsoft Office (Word, Excel, PowerPoint) to users at various proficiency levels.

> Developing and organizing training materials tailored to the needs and comprehension levels of participants.

> Providing practical demonstrations on how to use key features and tools within Microsoft Office applications.

Content Editor

> Managing and optimizing content for YouTube platform.

> Conducting keyword research and SEO to enhance online visibility.

> Editing videos using Adobe Premiere Pro software.

> Creating graphic designs for video banners and thumbnails.

Services

What I Provide

With high dedication and extensive knowledge in the field of digital marketing, I am ready to assist you in achieving your business goals through innovative and competitive solutions. I believe that strong collaboration and clear communication are the keys to success, and I am committed to providing quality services that align with your needs and vision. Let’s collaborate to create optimal business solutions and make a positive impact on your business.

Web Development

With experience and expertise in web development, I offer comprehensive services to create engaging and functional websites.

I am committed to delivering high-standard web solutions, focusing on quality, reliability, and customer satisfaction.

Digital Marketing

With a deep understanding of digital marketing and proven experience, I offer comprehensive services for your business.

From SEO and social media marketing to branding and content creation, I specialize in delivering effective and measurable results.

Digital Advertising

With specialized skills in digital advertising, I offer targeted solutions to maximize your online reach and drive conversions

From creating compelling ad campaigns across various platforms including Google Ads and Meta Ads to optimizing performance and targeting strategies

Social Media Management

With specialized skills, I craft engaging social media strategies and create content that captivates and connects with audiences.

From content creation to audience engagement and analytics, I focus on building brand presence and driving meaningful interactions.

Web Development

With experience and expertise in web development, I offer comprehensive services to create engaging and functional websites.

I am committed to delivering high-standard web solutions, focusing on quality, reliability, and customer satisfaction.

Digital Marketing

With a deep understanding of digital marketing and proven experience, I offer comprehensive services for your business.

From SEO and social media marketing to branding and content creation, I specialize in delivering effective and measurable results.

Digital Advertising

With specialized skills in digital advertising, I offer targeted solutions to maximize your online reach and drive conversions

From creating compelling ad campaigns across various platforms including Google Ads and Meta Ads to optimizing performance and targeting strategies

Social Media Management

With a passion, I specialize in crafting engaging social media strategies and creating content that captivates and connects with audiences.

From content creation to audience engagement and analytics, I focus on building brand presence and driving meaningful interactions across social media platforms.

Software

Top 3 Software's for Projects

Google Ads

An online advertising platform from Google.

WordPress

A Content Management System for creating websites.

Meta Ads

An online advertising platform from Meta.

  • Idea List

    Enable to see the big picture, innovate, and inspire others to create positive change.

  • Management

    Organizing, leading, and optimizing processes for efficient and effective outcomes.

  • Branding

    Developing a strong brand identity through creative strategies, consistent visual design, and effective marketing campaigns.

  • Development

    Creating and refining products or solutions you need.

  • Marketing

    Strategizing and implementing promotional activities to reach target audiences, boost brand awareness, and drive sales or engagement.

Skill

My Skill

Throughout my career journey, I have strengthened my skills and knowledge to deliver innovative solutions and make a positive impact.

Understanding Brief
Research
Execution & Implementation

This stage involves gaining a deep understanding of the project's needs and goals. It includes identifying the target audience, understanding the project's vision and mission, and setting achievable objectives.

The research process involves gathering data, information, and insights relevant to the project. This may include market analysis, competitor studies, user research, and evaluating current trends in the relevant industry.

This stage focuses on transforming insights and strategies into real actions. It involves creating and delivering content, activating campaigns across digital channels, and coordinating the team to ensure consistent execution. The goal is to bring the planned strategy to life in a structured and measurable way, ensuring every step aligns with the project’s objectives.
Management
0 %
Digital Marketing
0 %
Digital Advertising
0 %
SEO Optimization
0 %
Copywriting
0 %
Social Media Management
0 %

My Clients

Digital Marketing Specialist - M Rafi Baihaki

Portfolio

Visit My Portfolio And Details

Enjoy my portfolio, a testament to my finest work and groundbreaking projects that redefine excellence in every detail.

  • All Post
  • Blog
  • Branding & Marketing
  • Management
  • UI UX Design
  • Web Design
  • Web Development
  • WordPress
Load More

End of Content.

Pricing

See My Pricing Packs

Single Project

$ 198 99
/Month
Basic
Purchase Now
Let us take care of the branding and marketing of your business, Contact us for more info.
Digital Marketing Consultation
Basic Website (1-5 pages)
Social Media Setup and Optimization
Digital Ads Campaign Setup
Brand Building

Professional Project

$ 449 99
/Month
Business
Purchase Now
Let us take care of the branding and marketing of your business, Contact us for more info.
Strategic Digital Marketing Execution
Advanced Website (10+ pages)
Full Social Media Management
Ads Campaign Optimization and Reporting
Branding and Marketing Focus

Custom Project

$ xxx xx
/Month
Premium
Discuss First
Build your dream project, discuss it with us first.
Flexible Customization
Targeted Solutions
Scalability and Adaptability
Additional Support and Services
Innovation and Creativity

Testimonial

What People Think
About Me

Achmad Ridho
Digital Marketing Manager
Good Job

Pengerjaan cepat tapi web yang di hasilkan tetap bagus dan terlihat profesional

☆ ☆ ☆ ☆ ☆
01.02.2024
Putri Patresia
Putri Patresia
Business Owner
The Best

Jasa yang ditawarkan murah tapi totalitas, desain nya juga bagus2. sangat rekomen

☆ ☆ ☆ ☆ ☆
10.01.2024
Difa Jundurrahim
Difa Jundurrahim
Business Owner
Nice

Sangat spesialis dan profesional

☆ ☆ ☆ ☆ ☆
02.03.2024

Contact Me

Let's Work Together, Get In Touch!

Consulted he eagerness unfeeling deficient existence of. Calling nothing end fertile for venture way boy. Esteem spirit temper too say adieus who direct esteem.

01- Contact Phone

Whatsapp: +62 812 2809 0466

02- Email

Email: rafibaihaki33@gmail.com

Contact Me

Let's Work Together, Get In Touch!

Consulted he eagerness unfeeling deficient existence of. Calling nothing end fertile for venture way boy. Esteem spirit temper too say adieus who direct esteem.

01- Contact Phone

Whatsapp: +62 812 2809 0466

02- Email

Email: rafibaihaki33@gmail.com

© 2024 Created by M Rafi Baihaki

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